Plan your F&B venture with data most founders never get

Food costs, salaries, and margins for your specific concept and micro-market. Delivered as a 30-page dossier.

  1. START WITH15-min discovery
  2. ONBOARDING60-min discovery
  3. OUTPUT30 page dossier
Bartender mixing drinks at a warmly lit cocktail bar

PROBLEM

What most F&B founders decide blindly

Every F&B venture in India comes down to a small set of early decisions. Most founders make them without the data that should inform them.

Is ₹3.5L rent at Indiranagar sustainable for a 40-seat café?

  • micro-market specifics change everything.
  • Rent-to-revenue ratios that only operators know plus




Location and rent briefing with operator numbers

THE DATA

The dataset behind every Plattr dossier.

For the past two years, Plattr has built India's most comprehensive F&B planning dataset. Not scraped from reports — grounded in conversations with real operators running real venues.

30+

MICRO-MARKETS BENCHMARKED

From Indiranagar to Bandra to Jubilee Hills to Panjim. Real per-sqft ranges from actual leases signed by F&B operators — not city-level averages.

40+

OPERATIONAL ROLES

Head barista to executive chef. Salary ranges across three city tiers — what real operators actually pay, not what job boards estimate.

14

KPIS WITH HEALTH THRESHOLDS

Food cost, labour, rent-to-revenue, breakeven, EBITDA. For each format, we've mapped what 'healthy' looks like — and where trouble starts.

A 30-page dossier, written like an operator brief.

● Plattr — Venture dossierV. 2026

Section 01 · Executive Summary

Breakeven sits at 96 covers a day — not the 70 in the deck.

Once rent, labour, and a 31% food cost are locked, the model needs ₹1.9L/day. That is 96 covers at a ₹198 average ticket, assuming 1.15 table turns.

ScenarioCovers/day lowCovers/day high
Conservative7082
Base case8896
Optimistic110128
Weekend peak130150
Weekday trough5468

A 90-day ramp to 96 covers is realistic. A 180-day ramp consumes the entire working-capital reserve.

Prepared for — Founder, BLRP. 03

THE DIFFERENCE

The difference between hoping and knowing.

Same venture. Same founder. Different information at each decision point.

You're guessing.

Without Plattr

You're guessing.

With Plattr

You're knowing.

Sign the lease HOPING the rent works out

Sign the lease KNOWING your rent-to-revenue ratio

Budget ₹45L HOPING it covers everything

Budget ₹58L KNOWING the real all-in envelope

Hire based on what feels right

Hire based on benchmarked staffing ratios

Launch HOPING breakeven lands at 8 months

Launch with a data-grounded breakeven target

Adjust on the fly six months in

Adjust on plan — reality is already accounted for

The venture doesn't change. The information you have when you build it does.

TESTIMONIALS

What operators said after they saw the numbers.

We were three days from signing Indiranagar prime. The dossier showed an 11-point rent-to-revenue miss. We took the secondary street. Month five, we were cash-flow positive.
Ananya RaoFounder, 42-seat café · Bengaluru
I had a kitchen quote and a feeling. Plattr had salary bands for a head bartender in Bandra that were 18% above what I had modelled. That one page saved the raise.
Vikram ShahPartner, cocktail bar · Mumbai
Investors asked for comps. We handed them a 30-page brief with real leases, not a deck. The conversation changed in the first ten minutes.
Meera IyerOperator, all-day diner · Hyderabad

HOW WE WORK

Four steps from first call to signed-off plan.

No retainer, no discovery theatre. Here is the whole engagement.

  1. Book a free intro call

    Fifteen minutes. Tell us the concept, the city, and the format you have in mind. Nothing to prepare.

  2. Sit through onboarding

    An hour on your numbers, your shortlisted sites, and the assumptions you are carrying into the lease.

  3. We build the dossier

    We benchmark your plan against real leases, salary bands, and P&Ls from operators in your micro-market.

  4. Walk the findings

    Thirty pages, plus a session to talk through what actually changes about the plan you walked in with.

READY TO START

Plan your venture with certainty, not guesswork.

Start with a free 15-minute intro call. We'll show you a sample dossier and take it from there.

Book a 15-min intro call

FREE · NO COMMITMENT · FOUNDED BY A FORMER BANGALORE MICROBREWERY OPERATOR

All rights reserved, 2026